From:
Green.TMCnet.com – August 08, 2008
Go Green Tube - Broadcast Planet Earth, the brainchild of Michael Shell, a 45 year old resident of Simi Valley, California bases its design on the popular YouTube site – but focuses on videos dealing with environmental issues. Since its launch in June, the site has seen as many as 30,000 unique visitors in a month, and Shell says he expects the tally to double in August. According to Shell “I was trying to figure out the most effective way to reach a global audience, to help everything go green and educate people on how to be more environmentally friendly, so I put two and two together and realized that consumers drive the movement”, “As more companies go green, there are more green products available, and that’s because consumers become more educated, create more demand for those products.”
Shell, a fan of YouTube, has built a site that already features of hundreds of videos, two dozen channels – dedicated to topics such as wind power, biofuels and green corporations – and soon will add features that allow Web sites dedicated to the environment to embed its videos and allow members of the free site to shop online. So far, Shell said, the site has about 200 registered members.
Related Article:
Green Technology -GoGreenTube.Com Eyes Global Environmental Community, YouTube Style