Quote:
Originally Posted by CRTreeDude
Of course a business must turn a profit, but its pursuit of profit cannot be while sacrificing the people of the community.
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Absolutely! Even better though is a business that makes its profit by contributing directly to the health and welfare of this planet. Shorebank, whom I represent, actually follows a
triple bottom line. They are committed to building stronger communities and creating a healthier environment as much as they are to helping their customers make a profit. They specifically focus on communities whose housing values and incomes fall below the median range of the region. ShoreBank has proven that corporate responsibility doesn't have to be a marketing gimmick - but a business model that achieves financial success."
Organizations like the Eco-Justice Collaborative have benefited from ShoreBank's expertise in financial matters through its Nonprofit Service Center. Please check them out at sbk.com. People. Planet. And profit. That's the ShoreBank mission.